Wednesday, September 16, 2009

How To Get Your Girlfriend Into Gaming - Part Deux

Couple of years ago, I had written an article on how you can get your girlfriend to game with you. Much water has flown under the bridge since but gaming still is not very popular with the ladies despite all our begging, pleading and threats.

A gaming console maker from Brazil seems to have come out with a different strategy. They spent millions of $ to understand what really pleases a woman and they think they finally have an answer. In a very subtle way, they have been enticing women to buy their gaming console since their launch in June this year.

Ladies please welcome the Zeebo into your bedrooms.. err.. I mean living rooms..

And if you are wondering what this is all about.. take a closer look at the packaging. If you still don't get it, check out the picture below to figure out how they have been using subconscious marketing to women and their 'needs'..